000 00375nam a2200145Ia 4500
008 231217s9999 xx 000 0 und d
041 _aEnglish
082 _a659.1
_bBEA
100 _aBlech, George E.
245 0 _aAdvertising and promotion
_ban integrated marketing...
260 _aBoston
_bMcGraw-Hill
_c2004
300 _aVaries
650 _aAdvertising
942 _cBK
999 _c21242
_d21242